All blog articles

All blog articles articles

Platform
Sep 12, 2022
Use Klaviyo’s Customer-First Data to Supercharge Your Google Ads Strategy

Klaviyo has partnered with Google Ads to make it easier for ecommerce brands to target more highly-qualified buyers through a direct integration. With data privacy restrictions intensifying, paid advertising becoming more competitive, and advertising cookies falling out of favor, the ability for brands to leverage their first-party data––the data their buyers are willingly giving them––is […]

Platform
Sep 9, 2022
Spot high and low performing SMS campaigns with industry benchmarks

Understand SMS campaign industry benchmarks with Klaviyo that will help engage more customers, optimize low performance, to send high-performing campaigns.

Platform
Sep 6, 2022
Move faster with modern SDKs

Klaviyo SDKs help developers interact with APIs more seamlessly in their language of choice. Constant updating keeps them relevant.

Profile photo of author Jon Palmer
Jon Palmer
3min read
Platform
Sep 2, 2022
Improve conversion rates and grow your list faster with new Coupons in Forms

Learn about using Klaviyo to include coupons directly in your forms and improve your conversion rate and list growth.

Profile photo of author Jon Palmer
Jon Palmer
5min read
Platform
Sep 2, 2022
Deliver better service with two-way SMS – available in the United Kingdom and Australia

Use Klaviyo to text directly with customers in the United Kingdom and Australia. Build relationships by having one-on-one conversations.

Profile photo of author Jessica Schanzer
Platform
Sep 1, 2022
Testing and prototyping in Klaviyo with sample data

As a customer data platform, Klaviyo relies on data from your business to function. When evaluating Klaviyo without data, it can be difficult to understand exactly how certain features will work. We built the sample data tool to help our customers move faster by having representative data for testing and prototyping. The sample data tool […]

Justin Fink
3min read
Platform
Sep 1, 2022
Provide best-in-class customer support with Zendesk and Klaviyo SMS

Soon to be a distant memory will be the days of calling a support line, chatting with a bot, or scouring a website for a place to send your question via email. As an alternative, businesses are providing a better customer service experience by offering 1:1 support with SMS. The businesses adopting SMS as a […]

Profile photo of author Rob Hand
Rob Hand
5min read
Platform
Sep 1, 2022
Get a better look at what messaging is working best with new segment-level campaign reporting

With Klaviyo’s new campaign performance reporting feature, get a fresh look at your campaign metrics, at the audience level. We’ve added campaign-by-segment reporting to give you key insights about each segment, identify patterns, and spot outliers, so you can see what works best for each type of customer, and make smarter decisions about future campaigns. […]

Ecommerce
Sep 1, 2022
You need a new Magento 2 email marketing platform

Switch to upgrade your Magento email marketing platform extension to Klaviyo to scale your business faster and improve your email deliverability.

Profile photo of author Annie McGreevy
Annie McGreevy
16min read