Pricing plans that fit your business
The tools you need to scale, included with every plan
- Hyper-precise segmentation
- Drag-and-drop automation builder
- Built-in forms and pop-ups
- Personalized benchmarks
- 350+ pre-built integrations
- Templates with built-in best practices
- Campaigns for targeted, one-off messages
- Automated A/B testing
- Detailed customer profiles
- Personalized product recommendations
- Precise multichannel attribution
- Built-in compliance and deliverability
Join over 157k paying customers
Frequently asked questions
Email profiles
- An active email profile is any profile that can be emailed on Klaviyo. There are two main categories of active profiles
- Subscribers
- Profiles added through general engagement
- A suppressed email profile is any profile with an associated email address that cannot receive marketing emails because they bounced, are manually suppressed, have unsubscribed, or have marked your messages as spam.
Total profiles
- The overall profile count is the total number of profiles associated with your Klaviyo account, regardless of their marketing status and channel (this includes Email, SMS, and Push profiles today). Any profile that is being stored and tracked in Klaviyo will be represented in this count.