Skip to main content

What’s new in Klaviyo: April feature releases

Lauren Foy
1 min read
Klaviyo news
May 3, 2024
Set as Preferred Source

April updates for smarter marketing

Generated by Klaviyo AI

This post outlines Klaviyo’s April feature releases, including tools for managing multiple accounts, tracking subscriber trends, and enhancing ecommerce flows. It also covers new integrations and capabilities to drive urgency and improve segmentation.

  • Centralized account management: Klaviyo portfolio introduces a centralized dashboard to manage multiple accounts across brands and regions.
  • Low inventory flows: New flows notify customers when products they viewed are low on inventory and may sell out soon.
  • Restaurant data integrations: OpenTable and Toast integrations let users sync data into Klaviyo for segmentation and flows.
  • Dynamic WooCommerce coupons: An updated WooCommerce integration supports creating dynamic coupons directly in Klaviyo flows.
  • Subscriber trend insights: New analytics help monitor subscriber acquisition and loss over time and identify top-performing forms.

New features to help you track your subscriber trends, plus new ways to manage all of your accounts.

Top features this month

Klaviyo portfolio: The smartest way to manage all your accounts in one place

Klaviyo portfolio revolutionizes the way you handle multiple accounts, offering a smart, centralized dashboard for managing various brands and regions with ease.

Drive urgency with low inventory flows

Let your customers know when products they’ve looked at are low on inventory and likely to sell out.

Connect your Klaviyo account with OpenTable and Toast

Integrate your OpenTable account or Toast account with Klaviyo to access your connected data to segment customers and use in flows.

Add dynamic coupons in flows

Our WooCommerce integration has been updated to support dynamic coupon creation. Users can now generate dynamic coupons to be used in flows from directly within Klaviyo.

Monitor your subscriber trends over time

Better understand how you are acquiring and losing subscribers over time across marketing channels and which of your specific forms were the most effective in gathering subscribers.

Lauren Foy
Lauren Foy

Related content

Klaviyo news
Sep 10, 2026
10 takeaways from K:BOS 2026
Klaviyo went headless, AI search orders jumped 13x, and community beat discounts again. See all 10 takeaways from K:BOS 2026 and what they mean for 2027.
Klaviyo news
Sep 9, 2026
What K:BOS means for our partners
Klaviyo's K:Partners Awards, held at K:BOS 2026, recognize 24 partners for sharper strategy, faster execution, and lasting client relationships.
Klaviyo news
Sep 9, 2026
4 Updates Powering Klaviyo's Autonomous B2C CRM
Klaviyo unveiled the Personalization, smarter AI agents, and Klaviyo Headless. See the autonomous B2C CRM in action at K:BOS 2026.