SMS marketing

In an era of digital noise, SMS marketing has emerged as a powerful channel for intimate, immediate customer connections. With unmatched open rates and direct accessibility, it offers brands a unique opportunity to build personal relationships at scale. Explore how innovative marketers are crafting SMS strategies that respect consumer privacy, deliver timely value, and transform mobile messaging into a cornerstone of their customer engagement and revenue growth initiatives.

SMS marketing articles

SMS marketing
Dec 10, 2024
How to conduct an audit of your SMS program

SMS marketing programs can be a crucial part of cultivating customer relationships. Learn how you can assess the health and effectiveness of those efforts.

SMS marketing
Oct 24, 2024
RCS explained

Mobile messaging is getting a major upgrade and marketers should take note. Learn what RCS offers and what Klaviyo is developing to support RCS.

SMS marketing
Oct 8, 2024
Attribution best practices and marketing impact

Learn about attribution best practices and the improvements we’re making to give you the flexibility and precision to track real business and marketing results.

SMS marketing
Sep 25, 2024
Tactics to boost SMS profits

SMS marketing is a highly effective channel for driving ROI when done right. Discover how leveraging these key SMS Marketing tactics can boost your profits.

SMS marketing
Aug 30, 2024
SMS for VIPs

Unlock the secrets to identifying and retaining VIP customers through targeted SMS strategies. Boost customer loyalty and lifetime value today.

SMS marketing
Jul 25, 2024
9 SMS segments to set up yesterday

There are many ways to engage in targeted segmentation for your sms lists. Learn how groupings like VIP subscribers and high intent shoppers can drive conversions.

SMS marketing
Jul 8, 2024
2024 Black Friday Cyber Monday SMS marketing guide

Enhance your Black Friday Cyber Monday SMS marketing campaigns. Discover our top steps, pro tips, and examples to enhance your BFCM strategy.

SMS marketing
Jun 25, 2024
SMS marketing speeds time to purchase

Discover how you can leverage SMS marketing to speed up time to purchase and build a strategy that increases revenue and brand loyalty.

SMS marketing
Jun 20, 2024
Effective SMS marketing strategy for all

Your blueprint for building a strong SMS marketing strategy. Start with basics, progress as you scale, and excel with advanced tactics with Klaviyo.