All blog articles

All blog articles articles

Klaviyo news
Mar 8, 2023
Dive into your email deliverability

You need access to your most important data to make informed decisions, especially when it comes to your email deliverability.  Deliverability refers to your email landing in the inbox like you intended, or being placed in the spam folder where it may never been seen by your subscriber. There are many different factors that impact […]

Profile photo of author Shoshana
Shoshana
3min read
Klaviyo news
Mar 8, 2023
A better way to view profile consent status

Understanding who is consented to receive marketing is crucial to a successful omnichannel marketing strategy. The rules of who you can send to on email and SMS vary and breaking them can carry some stiff penalties. Chances are you may have some profiles that opted in for email or SMS marketing, some who unsubscribed, and […]

Profile photo of author Shoshana
Shoshana
3min read
Klaviyo news
Mar 1, 2023
February release notes

February was a busy month! We’re excited to announce new features to help you check flow performance in one click, easily review profile data, and more.  Top features this month   A reimagined flows page  New profiles API functionality – GET subscribers  Redesigned channel status box in profiles Notifications upgrade from the bell icon Other […]

Profile photo of author Shoshana
Shoshana
3min read
Klaviyo news
Mar 1, 2023
View flow performance at a glance with the new flows page redesign

Automations, or flows as we call them at Klaviyo, help you make money in your sleep. They allow you to send targeted messages that are triggered by an interaction someone has with your business. For example, if someone is shopping on your website but abandons their cart, you can automatically follow up with them at […]

Profile photo of author Shoshana
Shoshana
2min read
Klaviyo news
Mar 1, 2023
Improved notifications experience: click the bell icon

In today’s world, you need to be notified quickly of what needs your attention, especially when it comes to running your business. Those notifications should be easy to find and help you get to the bottom of resolving issues. Let’s be honest – no one has time to sift through all their notifications manually turning […]

Profile photo of author Shoshana
Shoshana
2min read
Campaign strategy
Feb 23, 2023
11 anniversary email examples to delight & surprise

Learn what anniversary emails are, how they help build stronger customer relations, and discover various anniversary email examples from top ecommerce brands.

Profile photo of author Annie McGreevy
Annie McGreevy
19min read
For developers
Feb 21, 2023
Solution Recipe 18: Send Google ecommerce events to Klaviyo via Google Tag Manager

Solution Recipes are tutorials to achieve specific objectives in Klaviyo. They can also help you master Klaviyo, learn new third-party technologies, and come up with creative ideas. They are written mainly for developers & technically-advanced users. Note: We do our best to make sure any code and API references are accurate and current when this […]

Ryan
9min read
Klaviyo news
Feb 17, 2023
January release notes

We released some exciting new features in January to kick off the New Year! From expanded integration capabilities, to new notifications when your email is at risk of clipping in the inbox, we’re always looking to make Klaviyo work better for you.  Top features this month   SMS A/B testing in flows  In-editor product feeds  […]

Profile photo of author Shoshana
Shoshana
3min read
For developers
Feb 10, 2023
Solution Recipe 17: Troubleshooting Event Data with ChatGPT

Solution Recipes are tutorials to achieve specific objectives in Klaviyo. They can also help you master Klaviyo, learn new third-party technologies, and come up with creative ideas. They are written mainly for developers & technically-advanced users. Note: We do our best to make sure any code and API references are accurate and current when this […]

Nina
11min read