Use cases

Explore real-world examples of how brands across industries are leveraging Klaviyo to solve complex marketing challenges, drive growth, and create exceptional customer experiences. From innovative automation strategies to creative campaign approaches, discover actionable insights and proven implementations that you can adapt for your own business success.

Use cases articles

Use cases
Jan 6, 2025
How to use reviews to increase order value

Learn how to create personalized customer experiences from your reviews.

Use cases
Jan 6, 2025
Grow email revenue with fewer, more targeted messages

Learn how to appeal to subscribers with interest-based campaigns.

Use cases
Jan 6, 2025
Grow SMS revenue by breaking this common marketing 'rule'

Learn how to test your way to more messages—and more revenue.

Use cases
Jan 6, 2025
How to send the test messages customers actually want

Learn how to automate SMS reminders to increase purchases during sales events.

Use cases
Jan 6, 2025
How to use AI to grow email list conversions 65%

Learn how to use AI to optimize sign-up form conversion.

Use cases
Jan 6, 2025
How Huda Beauty increased email orders 50%

Learn how to A/B test messaging to increase conversions.

Use cases
Jan 6, 2025
How Marine Layer fixed this multi-channel problem

Learn how to consolidate your data to create more thoughtful journeys for customers.

Use cases
Jan 6, 2025
A simple trick to boost Black Friday sales without deep disc

Learn how to discount strategically with advanced segmentation.

Use cases
Jan 6, 2025
Rescue lost sales with this smart customer targeting strateg

Learn how to target disengaged customers with RFM segmentation.