All blog articles

The top 5 email marketing platforms for delivering experiences today’s consumers demand. Why you might want to use each one—and why you might not.

Welcome emails have a crucial role in building great customer relationships. Learn how to write a great welcome email backed by experts.

Learn all about Customer First Marketing. Get to know your customers and design experience prototypes based on those conversations.

  Your SMS subscriber list is one of your most valuable assets. And, it’s the foundation to any successful SMS marketing strategy. The more people who opt into receiving texts from your brand, the more potential customers you can reach and the faster you can grow your revenue. While using sign-up forms on your mobile […]

As we say goodbye to winter in the United States, we’re highlighting new features that help you do some spring cleaning in your Klaviyo account. Our favorites from March are focused on improved reporting with new dashboards, campaign reports, and enhanced email metric granularity. Top features this month A new homepage dashboard experience View campaign […]

Have you ever suspected that you had deliverability issues and wanted to see your email open rates by inbox provider? Or wanted to see if an elevated bounce rate could be attributed to a specific email domain, or was just happening across the board? Now you can answer deliverability questions like these and more with […]

Think about your favorite software to use. What is it about their home page that you love? Maybe it’s how clean the design is, or having relevant information front and center to help you go about your day. Whichever factor you choose, a home page should quickly inform you about where your marketing efforts stand. […]

“I realized, this is all messed up. We need to change our model completely because of this iOS update.”

Check out this report to learn more about 2023 ecommerce marketing trends, business priorities, growth channels, and learnings.