All blog posts

Here are 3 practical ways to improve your repeat purchase rate today by leveraging your data to craft a repeat purchase rate strategy.

Unlock the power of video email marketing with our guide. Learn about 10 types of video emails, when to use them, and real-world industry examples.

Video in email is a powerful tool to captivate your audience and drive results. Explore these 5 creative tips to incorporate video seamlessly into your emails.

Discover top strategies and best practices to grow your email list effectively. Learn from successful examples and boost your subscriber base today.

Meet Klaviyo portfolio, a new feature designed to simplify the way businesses manage multiple brands and regions in our platform.

How do you choose an SMS marketing platform that delivers experiences consumer demand in 2024? We review 4 of the best

Learn how you can still use email open rate metrics to move your marketing strategy forward, even if the data may seem irrelevant.

Your unsubscribe rate might seem like a minor metric, but it’s a key piece of your marketing strategy.

How does your email performance rank against your peers? Discover the numbers from 2024, and what they tell us about the state of marketing across industries.