All blog posts

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6 April Fools' Day email marketing ideas & examples

April Fools’ Day may be one of the toughest days of the year for brands to take advantage of. Here are 6 April Fools’ day marketing ideas to consider in 2025.

Omnichannel marketing strategies for 2025

Omnichannel marketing ensures a seamless customer experience across all touchpoints. Learn how to create a cohesive strategy for better engagement and sales.

Email marketing
27 Feb 2025
Build an email list

Learn the top 10 email list building strategies that will attract high-value subscribers, boost engagement, and drive results.

Customer data
24 Feb 2025
Ultimate ecommerce CDP guide: unlock the value of your customer data

Learn about the value of a customer data platform (CDP) for your ecommerce business: harness customer data, enhance personalisation, and grow revenue.

Lizzie Davey
14min read
Klaviyo news
20 Feb 2025
Introducing the only CRM built for B2C

Today, we are launching several new features and tools that make us the only CRM built for B2C.

Why Klaviyo built the only CRM for B2C

Learn about the history of CRM software and how Klaviyo changed the game by introducing the first CRM designed specifically for B2C businesses.

Emma Stenhouse
11min read
Customer data
19 Feb 2025
Future of CDPs is embedded

Discover customer data platforms (CDPs)—what they are, what they do, and how they can help you connect your entire tech stack and build cohesive customer experiences.

Jax Connelly
9min read
Customer data
19 Feb 2025
8 advanced CDP use cases to drive customer loyalty

Discover 8 powerful use cases that harness advanced CDP capabilities to unlock actionable insights, while offering the flexibility to transform and extend your data.

Jax Connelly
16min read
Customer data
19 Feb 2025
How to choose the best CDP for your business

Learn 7 key considerations to keep in mind when selecting the best customer data platform (CDP) for your business.

Jax Connelly
16min read