All blog posts

All blog posts articles

Platform news
31 Oct 2024
Klaviyo SMS now in Italy and Portugal

Klaviyo expands global SMS reach – with additional countries now available in the multi-national unified SMS Marketing Platform.

Rob Hand
4min read
Guide to Customer Loyalty Programmes: steps, tools and best practices with 15 examples

Discover the benefits, tools and tactics to create a winning customer loyalty programme – with examples to inspire you.

Lizzie Davey
18min read
Email marketing
22 Oct 2024
Transactional emails matter: examples + deliverability tips

Learn what a transactional email is, types of transactional emails, and how they differ from a traditional marketing email. Build brand loyalty today.

Tiff Regaudie
7min read
Email marketing
17 Oct 2024
15 Christmas email marketing ideas with examples

Christmas email marketing is a crucial way to connect during the holidays. Learn about ideas, such as gift guides, and look at examples from Klaviyo customers.

Platform news
16 Oct 2024
Klaviyo now in 5 additional languages: Use a platform that speaks the same language as you

Klaviyo is now available in German, Spanish, Italian, Korean, and Brazilian Portuguese. See what that means for you.

Aubrey Harper
4min read
How to stay profitable during BFCM

9 actionable tips for staying profitable during Black Friday focused on increasing revenue while maintaining healthy profits throughout the shopping season.

The ultimate guide to discount pricing strategies that win and retain customers

Discover Klaviyo’s ultimate guide to discounting pricing strategies for Black Friday.

Lizzie Davey
17min read
Using Jobs to be Done for personalised customer journeys

JTBD is a great way to help connect with customers throughout their journey. Learn the key components of the theory and steps to implement it.

New research: shoppers want Black Friday to start earlier

Learn about consumer spending trends ahead of Black Friday and 3 marketing strategies you can use for consumers who want to start Black Friday shopping early.