Marketing automation
Marketing automation is how you scale businesses and leverage the power of technology to 10x the capabilities of a single employee (without burning them out in the process). From email and SMS marketing flows, to data segmentation triggers and so much more, the power of automation removes manual tasks, and can save your team hours each week to refocus on higher priority work.
Marketing automation articles
Your complete guide to creating a newsletter, including why, when to send, + brand examples.
Here are the most common customer churn reasons what how you can respond to improve your customer retention.
Here are 5 churn reduction strategies that your marketing team can implement to both combat and prevent churn in the first place.
Learn how to use the Klaviyo customer lifetime value (CLV) prediction model to predict customer churn more accurately than with a standard academic model.
Providing value to your customers by understanding post-purchase pain points and build deeper customer empathy will allow you to boost your customer lifetime value.
Learn about creative ways to maximize your marketing automation efforts—and keep customers feeling seen and satisfied over time.
Before you start setting up your automations, here’s what you need to know about selecting the right tech and determining your marketing automation strategy.
Marketing automation allows your business to use hyper-targeted, behavior-triggered messages to reach the right people and drive more repeat sales.
9 stages of an effective email marketing funnel, including brand examples and expert insight.