All blog articles

All blog articles articles

Klaviyo news
Jul 29, 2024
Pinterest Integration with Klaviyo

Integrate Pinterest with the Klaviyo platform to seamlessly create personalized Pinterest ad campaigns and leverage first-party data in Klaviyo for greater ROAs.

Pin to win: 12 tips for a winning Pinterest marketing strategy in 2025

Discover campaign success with top Pinterest marketing strategies. Learn how cross-promotion, using rich pins, and integrating with Klaviyo helps boost performance.

Grace Lau
12min read
Klaviyo news
Jul 29, 2024
Klaviyo CDP's newest features

Discover the newest enhancements to Klaviyo CDP, allowing our customers to make smarter decisions, faster, with direct paths from insight to action.

SMS marketing
Jul 25, 2024
9 SMS segments to set up yesterday

There are many ways to engage in targeted segmentation for your sms lists. Learn how groupings like VIP subscribers and high intent shoppers can drive conversions.

Email marketing
Jul 24, 2024
8 benefits of email marketing in 2024

Discover the benefits of email marketing. From personalized communication to enhanced brand awareness, learn about the advantages of email marketing today.

Profile photo of author Vivek Shankar
Vivek Shankar
9min read
Q&A: Inside Helen of Troy's switch to Klaviyo

We spoke with Helen of Troy’s home and outdoor division leaders about their switch to Klaviyo for email, SMS, and now CDP—and why they’re glad they did it.

Profile photo of author Mae Rice
Mae Rice
11min read
Email marketing
Jul 23, 2024
How to design effective marketing emails

Discover effective email design best practices. From A/B testing to accessibility and mobile first design, these tips will help enhance your email campaigns.

Profile photo of author Peyton Fox
Peyton Fox
12min read
Klaviyo news
Jul 23, 2024
Smarter product reviews with WooCommerce

Klaviyo Reviews now services WooCommerce merchants to allow for greater connected marketing experiences. Learn how you can get started with Klaviyo for WooCommerce.

Profile photo of author Shoshana
Shoshana
2min read
Campaign strategy
Jul 23, 2024
BFCM omnichannel tactics to drive sales

Our omnichannel marketing strategies for black friday and cyber monday are very effective. Learn how factors like social proof and testing can increase revenue.

Profile photo of author Annie McGreevy
Annie McGreevy
10min read