All blog articles

Agentic shopping is here—real customers are now arriving from ChatGPT and other LLMs. Learn how Klaviyo and Shopify data let you identify, segment, and personalize for AI-driven shoppers to turn discovery into lasting customer relationships.

Google’s RCS Roadshow and Klaviyo are shaping the future of mobile marketing with AI-powered personalization and trusted, interactive messaging.

Ecommerce is in a browsing boom. Product views are up 37% YoY while orders lag behind. Discover how to turn browsers into buyers this BFCM 2025 with Klaviyo’s insights on personalisation, AI, and pre-holiday shopping trends.

Boost your holiday sales with 6 Christmas email marketing ideas and real examples to help your brand stand out, engage shoppers, and drive revenue.

Discover how lifecycle marketing transforms your CRM into a growth engine, driving retention, automation, and personalized B2C customer experiences.

Learn how to use MCP servers to automate, optimize, and personalize your BFCM campaigns. See real-world examples of brands using server-side data to boost performance and drive more sales with Klaviyo.

Your step-by-step BFCM plan for WhatsApp success. Grow your list, send smarter messages, and turn conversations into conversions.

Learn 8 best practices for creating effective WhatsApp marketing campaigns. Engage customers, boost sales, and drive results.