All blog articles

All blog articles articles

Klaviyo news
Nov 10, 2022
Collect and keep more subscribers with Klaviyo’s all-new consent pages

Your brilliant messaging strategy is nothing without your subscribers to send to. But managing deliverability for email and compliance for SMS, opt-ins and opt-outs can be a lift: It requires the use of a whole range of consent pages, including subscribe pages, opt-in emails and confirmation pages, preference pages, unsubscribe pages… And that’s a lot […]

Profile photo of author Jon Palmer
Jon Palmer
5min read
Direct mail is a growing channel for brands

Use direct mail effectively for marketing with brand examples that use it to enhance their digital presence.

Profile photo of author Kaleigh Moore
Kaleigh Moore
26min read
Klaviyo news
Nov 4, 2022
Write SMS campaigns in seconds with Klaviyo’s new AI-powered SMS Assistant

Klaviyo customers use campaigns to send one-time messages to pre-established target audiences — think regular newsletters, sale announcements, or promotional sends — using either email or SMS.  With Klaviyo’s new, first of its kind, AI-powered SMS Assistant, marketers can now plug-in a few descriptions about their SMS campaign to generate examples of compliant SMS copy […]

Profile photo of author Rob Hand
Rob Hand
4min read
Klaviyo news
Nov 3, 2022
5 stats to help you sleep better this Black Friday/Cyber Monday

It’s going to be a massive year for holiday shopping – based on responses from 3,500 consumers in the U.S. and Canada, a new survey from Klaviyo and Qualtrics finds that 65% of consumers plan to spend either the same amount or more on holiday gifts in 2022 compared to 2021. With Black Friday Cyber […]

Klaviyo news
Oct 25, 2022
Send personalized texts to customers in New Zealand

Klaviyo brands across Australia are already using SMS marketing to drive revenue and retention. Today, we’re excited to announce that we’ve made Klaviyo SMS available for companies based in New Zealand. You can now use all the Klaviyo features you love – like segments and customer data – to send targeted text campaigns and flows […]

Klaviyo news
Oct 24, 2022
What’s new in Klaviyo: October product updates

We’re constantly making Klaviyo better, with new features, updates, and upgrades designed to help your business thrive.  This October, we’re highlighting features that will save you time, connect you with the info you’re looking for, and give you even more flexibility, so you can focus on creating great experiences for your customers. October product highlights: […]

Profile photo of author Shoshana
Shoshana
5min read
Klaviyo news
Oct 21, 2022
Cyberattacks are on the rise

Learn what types of cyberattacks you need to watch out for, plus how to protect your team and Klaviyo account from suspicious activity.

Profile photo of author Annie McGreevy
Annie McGreevy
15min read
Klaviyo news
Oct 20, 2022
Increase security to your private API keys and set levels of access through scopes

Today, security and data protection are more important than ever. There have been 3 billion more cybersecurity attacks on consumers in 2022 compared to 2021, and it’s estimated that this number will continue to rise over 15% year over year. The main causes of these attacks come from misconfigurations, human error, poor maintenance, and unknown […]

SMS marketing
Oct 20, 2022
SMS marketing myths debunked

SMS marketing myths make users wary of the channel. Here we debunk those marketing myths to help you get set up and grow the channel.

Profile photo of author Kaleigh Moore
Kaleigh Moore
21min read