All blog articles

All blog articles articles

Platform
Sep 23, 2022
More integrations, more data in a single place

Klaviyo is proud to announce the official launch of our technology partner program, to welcome even more platforms to our ecosystem.

Platform
Sep 23, 2022
When something goes awry with your automated messages, Klaviyo can now help you spot and fix the problem

Your email and SMS strategy is driving sales. So if something breaks, you’re losing money. Klaviyo is here to help: Now, if certain metrics suddenly drop off a shelf, our new “anomaly detection” feature springs into action, sending you an alert so you can get under the hood, diagnose the issue, and get any broken […]

Platform
Sep 15, 2022
What’s new in Klaviyo: August product updates

Read the August 2022 Klaviyo product feature updates focusing on tools and integrations that help marketers save time, and build more personalized content.

Platform
Sep 13, 2022
Gain Visibility Into Your Entire Catalog Via Variant Pages

Klaviyo aims to give brands easy access and visibility to all of your data, regardless of technical expertise. That’s why we’ve built a quick new way to get access to all the catalog data you need — including variant data for every variation of every product.  Businesses often sell multiple versions of the same product […]

Platform
Sep 13, 2022
Personalize product suggestions with Klaviyo’s upgraded recommendations feature

The more personalized and relevant a message is, the more likely is it that message will lead to a sale. Now, you can add product recommendations into your emails that are so personalized, they feel hand-picked, thanks to Klaviyo’s rules-based product recommendations. With new ways to select which products are displayed, an interface that’s easier […]

Platform
Sep 13, 2022
Upgrades to the overview dashboard for more customization and flexibility

Klaviyo enhancements to the overview dashboard allow you to track marketing performance and share results more seamlessly.

Platform
Sep 13, 2022
Leverage your Olo integration and order data to drive more direct sales

Klaviyo has a real-time integration to sync order and user data from Olo, so restaurant merchants can use data in advanced segmentation and reporting in order to drive more repeat customers.

Platform
Sep 12, 2022
Power a new generation of data-driven experiences with our new REST APIs

At Klaviyo, we empower creators to own their destinies. Since our founding in 2012, we have built infrastructure designed to process, store, analyze & act on vast amounts of customer data. Today, we’re focused on giving developers all the flexibility you need to power a new generation of data-driven experiences and applications. With over 135,000 […]

Justin Fink
5min read
Platform
Sep 12, 2022
Use Klaviyo’s Customer-First Data to Supercharge Your Google Ads Strategy

Klaviyo has partnered with Google Ads to make it easier for ecommerce brands to target more highly-qualified buyers through a direct integration. With data privacy restrictions intensifying, paid advertising becoming more competitive, and advertising cookies falling out of favor, the ability for brands to leverage their first-party data––the data their buyers are willingly giving them––is […]