All blog articles

In this product release:  To best meet the needs of scaling brands, we’ve made significant upgrades to our state-of-the-art segmentation engine, allowing for faster segment creation across all users. With the new system, segments are also updating at 87% faster speeds, meaning you can be confident in your audiences and ensure your flows are effectively […]

From launching new products like Klaviyo for Wellness and Klaviyo reviews, to new dashboards and product block capabilities, we’ve had a busy June. It was tough to curate our top features this month because there’s so many great features to choose from. We’re excited to take you through what’s new!  Top features this month Product […]

Within the Klaviyo email editor, product blocks can contain personalized recommendation feeds, which are a useful way to encourage repeat purchases from your existing customers. These feeds dynamically match your products to recipient profiles that may be most interested in them based on their past behavior to increase the relevance of your message and the […]

Solution Recipes are tutorials to achieve specific objectives in Klaviyo. They can also help you master Klaviyo, learn new third-party technologies, and come up with creative ideas.They are written mainly for developers and technically-advanced users. This is a guest post written by Robert Mullins, who recently built this as part of Klaviyo’s internal Solution Architect […]

Solution Recipes are tutorials to achieve specific objectives in Klaviyo. They can also help you master Klaviyo, learn new third-party technologies, and come up with creative ideas. They are written mainly for developers and technically-advanced users. This is a guest post written by Michaela Fooksa, who recently built this as part of Klaviyo’s internal Solution […]

By Mokhsira Kurbonova Solution Recipes are tutorials to achieve specific objectives in Klaviyo. They can also help you master Klaviyo, learn new third-party technologies, and come up with creative ideas. They are written mainly for developers & technically-advanced users. This is a guest post written by Mokhsira Kurbonova, who recently built this as part of Klaviyo’s […]

A deep dive into email deliverability: what it is, what affects it, best practices and brand examples.

We’re excited to announce the launch of a new integration with Ordergroove. With rising customer acquisition costs and slowed consumer spending, many ecommerce brands are focusing on ways to increase customer lifetime value from their existing shoppers. One way to do this is by offering subscription experiences, which offer customers more convenience and value in […]

Creating a high-performing CTA is harder than you think. Learn about email CTA types and best practices, with 12 examples from real ecomm stores.