Email marketing
Email marketing remains the bedrock of customer engagement and revenue generation for B2C brands. More than a simple communication tool, it's evolved into a sophisticated channel for personalization, automation, and relationship building at scale. Explore how leading marketers are reimagining email strategies to drive engagement, nurture customer loyalty, and create consistent revenue streams through authentic, data-driven campaigns that resonate with today's consumers.
Email marketing articles
Get inspired by these 10 different email newsletter formats from different brands and steal some ideas to level up yours.
Your complete guide to creating a newsletter, including why, when to send, + brand examples.
A strategic breakdown of 6 email campaigns from real brands, complete with tactical execution and results to inspire your campaigns.
Our list of 9 great email subject line examples—with a breakdown of what makes them brilliant at connecting with their audiences.
Want to lay a foundation for sustainable growth? Implement these 5 email list best practices to set your campaigns up for success.
4 Email design trends to keep an eye on for 2024, plus insight from industry experts.
Everything ecommerce marketers need to know about Apple’s iOS 17 update, including link tracking protection.
Restaurants face unique retention and personalization challenges. With a marketing automation platform like Klaviyo, they can still solve them.
A full guide to Google + Yahoo’s new sender requirements for better deliverability.