All blog articles

Read the August 2022 Klaviyo product feature updates focusing on tools and integrations that help marketers save time, and build more personalized content.

Email list cleaning results in a healthy email list of engaged customers. Here’s how to build, clean, and maintain email lists for long-term growth.

Klaviyo aims to give brands easy access and visibility to all of your data, regardless of technical expertise. That’s why we’ve built a quick new way to get access to all the catalog data you need — including variant data for every variation of every product.  Businesses often sell multiple versions of the same product […]

The more personalized and relevant a message is, the more likely is it that message will lead to a sale. Now, you can add product recommendations into your emails that are so personalized, they feel hand-picked, thanks to Klaviyo’s rules-based product recommendations. With new ways to select which products are displayed, an interface that’s easier […]

Klaviyo enhancements to the overview dashboard allow you to track marketing performance and share results more seamlessly.

Klaviyo has a real-time integration to sync order and user data from Olo, so restaurant merchants can use data in advanced segmentation and reporting in order to drive more repeat customers.

At Klaviyo, we empower creators to own their destinies. Since our founding in 2012, we have built infrastructure designed to process, store, analyze & act on vast amounts of customer data. Today, we’re focused on giving developers all the flexibility you need to power a new generation of data-driven experiences and applications. With over 135,000 […]

Klaviyo has partnered with Google Ads to make it easier for ecommerce brands to target more highly-qualified buyers through a direct integration. With data privacy restrictions intensifying, paid advertising becoming more competitive, and advertising cookies falling out of favor, the ability for brands to leverage their first-party data––the data their buyers are willingly giving them––is […]

Understand SMS campaign industry benchmarks with Klaviyo that will help engage more customers, optimize low performance, to send high-performing campaigns.