All blog articles
All blog articles articles
![](https://klaviyocms.wpengine.com/wp-content/uploads/2025/01/BigBook2025-JenniKayne-Blog-ArticleCard-1.jpg)
Learn how to appeal to subscribers with interest-based campaigns.
![](https://klaviyocms.wpengine.com/wp-content/uploads/2025/01/BigBook2025-LauraGeller-Blog-ArticleCard.jpg)
Learn how to test your way to more messages—and more revenue.
![](https://klaviyocms.wpengine.com/wp-content/uploads/2025/01/BigBook2025-Popflex-Blog-ArticleCard.jpg)
Learn how to automate SMS reminders to increase purchases during sales events.
![](https://klaviyocms.wpengine.com/wp-content/uploads/2025/01/BigBook2025-TataHarper-Blog-ArticleCard.jpg)
Learn how to use AI to optimize sign-up form conversion.
![](https://klaviyocms.wpengine.com/wp-content/uploads/2025/01/BigBook2025-Hudabeauty-Blog-ArticleCard.jpg)
Learn how to A/B test messaging to increase conversions.
![](https://klaviyocms.wpengine.com/wp-content/uploads/2025/01/BigBook2025-MarineLayer-Blog-ArticleCard.jpg)
Learn how to consolidate your data to create more thoughtful journeys for customers.
![](https://klaviyocms.wpengine.com/wp-content/uploads/2025/01/BigBook2025-Beekman1802-Blog-ArticleCard.jpg)
Learn how to discount strategically with advanced segmentation.
![](https://klaviyocms.wpengine.com/wp-content/uploads/2025/01/BigBook2025-Ruffwear-Blog-ArticleCard.jpg)
Learn how to target disengaged customers with RFM segmentation.
![](https://klaviyocms.wpengine.com/wp-content/uploads/2025/01/BigBook2025-DKNY-Blog-ArticleCard.jpg)
Learn how to tailor messages by channel to achieve omnichannel personalization.