Klaviyo news

Every platform update, feature enhancement, and innovation at Klaviyo is designed with one goal: empowering businesses to create stronger customer connections. Stay current with the latest developments in our platform’s evolution, from major releases that transform capabilities to thoughtful improvements that streamline daily workflows. Explore detailed insights into new features, integration updates, and platform enhancements that help businesses unlock more value from their customer data and deliver more impactful experiences.

Klaviyo news articles

Klaviyo news
Nov 3, 2022
5 stats to help you sleep better this Black Friday/Cyber Monday

It’s going to be a massive year for holiday shopping – based on responses from 3,500 consumers in the U.S. and Canada, a new survey from Klaviyo and Qualtrics finds that 65% of consumers plan to spend either the same amount or more on holiday gifts in 2022 compared to 2021. With Black Friday Cyber […]

Klaviyo news
Oct 25, 2022
Send personalized texts to customers in New Zealand

Klaviyo brands across Australia are already using SMS marketing to drive revenue and retention. Today, we’re excited to announce that we’ve made Klaviyo SMS available for companies based in New Zealand. You can now use all the Klaviyo features you love – like segments and customer data – to send targeted text campaigns and flows […]

Klaviyo news
Oct 24, 2022
What’s new in Klaviyo: October product updates

We’re constantly making Klaviyo better, with new features, updates, and upgrades designed to help your business thrive.  This October, we’re highlighting features that will save you time, connect you with the info you’re looking for, and give you even more flexibility, so you can focus on creating great experiences for your customers. October product highlights: […]

Klaviyo news
Oct 21, 2022
Cyberattacks are on the rise

Learn what types of cyberattacks you need to watch out for, plus how to protect your team and Klaviyo account from suspicious activity.

Klaviyo news
Oct 20, 2022
Increase security to your private API keys and set levels of access through scopes

Today, security and data protection are more important than ever. There have been 3 billion more cybersecurity attacks on consumers in 2022 compared to 2021, and it’s estimated that this number will continue to rise over 15% year over year. The main causes of these attacks come from misconfigurations, human error, poor maintenance, and unknown […]

Klaviyo news
Oct 18, 2022
Get granular with your targeting with the new Heap-Klaviyo integration

Do you ever wish you could talk to the customer who came to your site, signed up for your newsletter, clicked on a few products, and then left? Understanding their behavior, down to the time they spent looking at each product, would allow you to speak to their needs and increase your chances of winning […]

Klaviyo news
Oct 6, 2022
Create engaging emails in less time by switching to Klaviyo’s new email editor — in one click

In this product release Klaviyo has added a new button to our classic email editor so marketers can convert their already built campaign, flow, and templated emails into our new email editor. The new editor unlocks some of the most requested features when it comes to building email content, so we’ve made it easy for […]

Klaviyo news
Oct 3, 2022
Get engaging subject line ideas for your flow emails with Klaviyo’s subject line assistant

When we released the subject line assistant for campaigns earlier this year, the feedback was clear: The tool was saving marketers valuable time and helping to create subject lines that got people to open your emails. We know the pain of coming up with subject lines doesn’t only apply to your campaign emails, but also […]

Klaviyo news
Oct 3, 2022
Reply to customer questions faster with Klaviyo’s AI-driven Suggested Responses

Klaviyo’s SMS Conversations allows brands and subscribers to communicate directly using two-way text messaging. Earlier this year we added the ability for brands to create “Quick Responses” or pre-written replies to commonly asked questions within Klaviyo’s SMS settings. Klaviyo’s release of “Suggested Responses” now makes responding even easier by using AI to evaluate incoming messages […]