Email marketing
Email marketing remains the bedrock of customer engagement and revenue generation for B2C brands. More than a simple communication tool, it's evolved into a sophisticated channel for personalization, automation, and relationship building at scale. Explore how leading marketers are reimagining email strategies to drive engagement, nurture customer loyalty, and create consistent revenue streams through authentic, data-driven campaigns that resonate with today's consumers.
Email marketing articles

Learn how email segmentation technology has evolved and how a marketing platform like Klaviyo can help you make the most of it.

Learn how to make the most of your post-purchase email flows to maximize revenue.

An email marketing campaign should be run by an email marketing specialist who knows how to set everything up. Learn how to hire one with an effective strategy.

Check out these best practices for creating email subject lines that resonate with your audience and increase email engagement.

Healthy ecommerce brands drive at least a quarter of their revenue through email marketing. Learn how in Klaviyo’s ecomm email marketing hub.

Re-evaluating your Salesforce Commerce Cloud tech stack? Check out these 4 impactful Salesforce email marketing plug-ins.

The BigCommerce email marketing plug-ins you need: marketing automation, search, loyalty, customer support, and store back-up.

The best Shopify email marketing plug-in categories: marketing automation, pricing, order tracking, and customer data.

3 must-have Wix email marketing plug-ins for ecommerce businesses: marketing automation, accounting, and loyalty.