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All blog articles
Oct 18, 2021
How to communicate shipping delays

Shipping delays are continuing to haunt the retail industry, learn how to use transactional emails to communicate with customers.

Offering discounts on your signup forms?

Testing out a new marketing tactic, like using a discount on your signup form, can be worrisome. Discover how Klaviyo’s data-backed insights can put you at ease.

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Sep 30, 2021
5 tips for successful Black Friday marketing

Considering SMS and email for part of your holiday marketing strategy in Europe? These 5 tips will help you succeed this Black Friday.

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Sep 26, 2021
SMS in Australia

Many Australian brands have questions about SMS marketing. Get your questions answered and learn why now’s the time to implement texts into your marketing strategy.

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Sep 23, 2021
What do online shoppers really want from brands?

New data from Klaviyo reveals 3 consumer behavior trends that will influence ecommerce marketing strategy in 2021 and beyond.

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Sep 23, 2021
Shifts in customer text message behavior are changing

Discover the data that’ll help you better understand how consumers are using text message marketing to tap into SMS marketing trends.

You won’t miss third-party data

Klaviyo CMO, Kady Srinivasan offers advice for third-party data: it is dead. Digital experiences should be personalized to scale with Customer-First Data™.

Optimizing your VIP customer experience

The same goes for how you communicate with your new customers via email marketing and those who are most valuable to your brand—your VIPs. With your VIP customers, you already know about their unique interests and what motivates them, so you can tailor your marketing messages accordingly. After all, they already know and love your […]

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Aug 27, 2021
WooCommerce popup forms tips

If that number feels unreachable—or you want to beat it—you came to the right place. I’m about to share some tips and examples for inspirational signup forms from European brands built on a WooCommerce, WordPress’s ecommerce platform. Wait, why WooCommerce? Couldn’t a brand on any platform build these forms?  WooCommerce is one of the more […]