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One of the most efficient paid advertisement strategies is retargeting. It is effective because it is highly segmented and targets a set of users that has already shown interest in your website. Since they have visited the website or landing pages, they are now in the consideration stage which makes a personalized strategy easier and […]

As lockdowns lift and consumers get distracted, how can you increase customer retention for your ecommerce business? Read these expert tips.

Learn about conversion rate optimization (CRO) and how these tips can help to convert customers by improving the CRO.

Find out how you can use SMS Conversations for two-way text messaging that drives revenue and customer loyalty.

Use toll free numbers for SMS marketing and get your complimentary toll-free number to start text messaging for your business today.

Author’s Note: If your business is already GDPR-compliant, skip ahead to the section called “Ecommerce and GDPR: 2 years on.” For those of you who are new to selling into the United Kingdom (UK) or European Union (EU) or starting a new job in ecommerce, keep reading to learn more about the General Data Protection […]

Struggling with the rules for post-Brexit customs and shipping? Discover ShipStation’s expert tips on shipping to the EU after Brexit.

How does Brexit affect Amazon sellers? Learn the full impact of Brexit on Amazon FBA and all the major changes you need to know about.

How can you recover shoppers’ abandoned carts on your website? What WooCommerce abandoned cart plugin can you use to solve this problem? What are other WooCommerce brands doing for their abandoned cart emails?  With the right WooCommerce abandoned cart strategy, you’ll be well on your way to winning back lost shoppers and converting new customers. […]