Klaviyo news

Every platform update, feature enhancement, and innovation at Klaviyo is designed with one goal: empowering businesses to create stronger customer connections. Stay current with the latest developments in our platform’s evolution, from major releases that transform capabilities to thoughtful improvements that streamline daily workflows. Explore detailed insights into new features, integration updates, and platform enhancements that help businesses unlock more value from their customer data and deliver more impactful experiences.

Klaviyo news articles

Klaviyo news
Sep 1, 2022
Get a better look at what messaging is working best with new segment-level campaign reporting

With Klaviyo’s new campaign performance reporting feature, get a fresh look at your campaign metrics, at the audience level. We’ve added campaign-by-segment reporting to give you key insights about each segment, identify patterns, and spot outliers, so you can see what works best for each type of customer, and make smarter decisions about future campaigns. […]

Klaviyo news
Aug 31, 2022
Enhanced A/B testing for better flow email performance

Being able to easily identify what email content resonates the most with your audience is key, especially with automations that are constantly running in the background. A/B testing is a great way to do that, saving you time and money by sending the best-performing message variation to your audience at the right time. Our new […]

Klaviyo news
Aug 30, 2022
Make your brand shine with virtual contact cards for Klaviyo SMS

For your brand, unread texts mean missed opportunities. Klaviyo’s virtual contact cards are here to help: This new feature makes your texts more recognizable, so they don’t get lost in the noise. Your customers are reading text messages all day, every day. While upwards of 95% of texts get opened and read, those from an […]

Klaviyo news
Aug 29, 2022
Create more targeted onsite experiences with the new Klaviyo JS object

Klaviyo has released a new JavaScript (JS) object that supports callbacks and promises, giving brands that leverage our APIs more visibility into when updates have been made to Klaviyo’s system. This gives you more control over the timing of  customer-facing onsite experiences, such as the triggering of a sign-up form.   The challenge Callbacks or […]

Klaviyo news
Aug 25, 2022
And Then This Happened Season 2

Read about the podcast series that features raw, honest conversations with founders, CEOs, and trailblazers in the world of DTC ecommerce.

Klaviyo news
Aug 8, 2022
Klaviyo security incident

We want to be as transparent as possible, share what we know and what we are doing to respond to the event.

Klaviyo news
Aug 2, 2022
Klaviyo and Shopify establish strategic partnership

Klaviyo is excited to announce our strategic partnership with Shopify that will bring enhanced features and functionality to mutual customers.

Klaviyo news
Jul 18, 2022
Klaviyo’s new pricing

Learn about Klaviyo’s pricing update, why we made these changes, and how it will provide more transparency and flexibility to your business needs.

Klaviyo news
Mar 21, 2022
Klaviyo’s updated multi-channel attribution model

Klaviyo has updated its attribution model to better coordinate multi-channel experiences.