Klaviyo news

Every platform update, feature enhancement, and innovation at Klaviyo is designed with one goal: empowering businesses to create stronger customer connections. Stay current with the latest developments in our platform's evolution, from major releases that transform capabilities to thoughtful improvements that streamline daily workflows. Explore detailed insights into new features, integration updates, and platform enhancements that help businesses unlock more value from their customer data and deliver more impactful experiences.

Klaviyo news articles

Klaviyo news
Dec 15, 2023
How to get leadership on board to use Klaviyo

Here are 5 tactics to convince executive stakeholders to bring Klaviyo into your tech stack and resources to improve interest and Klaviyo adoption.

Klaviyo news
Nov 30, 2023
Reply to reviews faster with AI

While product reviews themselves are critical for building trust and driving sales, so are your responses to them. 89% of consumers read businesses’ responses to reviews. And, replying to reviews quickly is equally important – it can help reduce customer churn by 15%. Plus, businesses that respond to customer reviews are viewed as 1.7x more […]

Klaviyo news
Nov 15, 2023
Automated flows just got a makeover

Automated flows help you create efficient, personalized customer journeys by sending timely messages triggered by real-time behavior. Flows are powerful, and they can require time to set up. But once they’re live, you can sit back and watch the revenue flow in. We gave the flow builder a face lift, making it easier to use […]

Klaviyo news
Nov 14, 2023
Use AI to segment right on target

In today’s digital world, businesses have access to more customer data than ever before. From demographic data to historical purchase history, the possibilities are endless. But with all this information at your fingertips, you must use it wisely to create an intentional marketing strategy that resonates with your customers. That’s where segmentation comes in – […]

Klaviyo news
Nov 13, 2023
October release notes

New features to help you personalize and measure your marketing this BFCM season. With Black Friday Cyber Monday right around the corner, we have some new features to help you make the best impression with your shoppers during the busiest retail weekend of the year. Take a look at our top 7 features and more […]

Klaviyo news
Nov 8, 2023
AI review headlines are here

There’s no denying that AI is playing a major role in transforming the online shopping experience. AI has enabled ecommerce businesses to deliver a more seamless, personalized, and efficient shopping experience while unlocking valuable insights. For product reviews in particular, there is a huge opportunity for companies to harness AI to make smarter decisions and […]

Klaviyo news
Nov 1, 2023
Increase customer lifetime value with Klaviyo and PAR® Punchh®

We’re excited to announce the launch of a new integration and partnership with PAR Punchh, a leading loyalty and engagement platform for restaurants.  As restaurants face greater competition in the new normal following the pandemic, loyalty programs are becoming a key differentiator for restaurants and a leading driver of customer retention. When a guest joins […]

Klaviyo news
Oct 31, 2023
Optimize Your Conversion Funnel with Multi-Step Form Analytics

In this product release  We are excited to introduce a new update to Klaviyo’s Sign-up forms: Multi-Step Form Analytics. This feature equips businesses with a comprehensive view of their multi-step signup forms, allowing them to understand, track, and optimize the performance of each step. In this blog post, we’ll dive into how Klaviyo’s Multi-Step Form […]

Klaviyo news
Oct 17, 2023
Know the impact of your marketing

  In this product release It is undisputed that email and SMS drive directly attributable revenue. However, a question remains, would your subscribers still have purchased if they didn’t receive any marketing from your brand? Klaviyo’s new global holdout groups allow brands with large customer bases (400k+ profiles) to suppress a percentage of their profiles […]