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Platform news
Jan 24, 2024
Use AI to create winning emails, faster

With the ability to effortlessly create content at scale, generative AI has become a staple for email marketers. AI is an incredibly powerful tool to eliminate busy work, increase productivity, and make room for meaningful projects. According to one study, generative AI can save marketers over five hours per week – the equivalent of over […]

Profile photo of author Jessica Schanzer
Platform news
Jan 18, 2024
Use AI to find the best display time for sign-up forms

Whether you use a full-screen, pop-up, or embedded form, you’ve likely experienced the power of using a sign-up form on your website to collect shoppers’ contact information and build your email and SMS lists. Nailing your form’s display time is absolutely essential for list growth – you only have a short window to capture people’s […]

Profile photo of author Jessica Schanzer
Platform news
Nov 30, 2023
Reply to reviews faster with AI

While product reviews themselves are critical for building trust and driving sales, so are your responses to them. 89% of consumers read businesses’ responses to reviews. And, replying to reviews quickly is equally important – it can help reduce customer churn by 15%. Plus, businesses that respond to customer reviews are viewed as 1.7x more […]

Profile photo of author Jessica Schanzer
The flow builder has an enhanced design and improved navigation.
Platform news
Nov 15, 2023
Automated flows just got a makeover

Automated flows help you create efficient, personalized customer journeys by sending timely messages triggered by real-time behavior. Flows are powerful, and they can require time to set up. But once they’re live, you can sit back and watch the revenue flow in. We gave the flow builder a face lift, making it easier to use […]

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Shoshana
2min read
Platform news
Nov 14, 2023
Use AI to segment right on target

In today’s digital world, businesses have access to more customer data than ever before. From demographic data to historical purchase history, the possibilities are endless. But with all this information at your fingertips, you must use it wisely to create an intentional marketing strategy that resonates with your customers. That’s where segmentation comes in – […]

Profile photo of author Jessica Schanzer