Email marketing
Once touted as a “dead” marketing channel, email marketing is back on the rise––accounting for 30% or more of ecommerce brands’ revenue. Better yet, its high ROI and profitability make it one of the best marketing channels to double down on in bear or bull markets.
Email marketing articles
Create a birthday email with best practices in mind to gain customer loyalty. Increase retention with clear examples of how to do it in Klaviyo.
Discover email marketing campaign tips (plus 9 holiday brand examples) that’ll help you increase revenue—with a bonus SMS campaign tip.
Ecommerce brands use replenishment or repurchase emails to remind customers to restock a product when it’s low. Find out how to use them effectively.
One of the most efficient paid advertisement strategies is retargeting. It is effective because it is highly segmented and targets a set of users that has already shown interest in your website. Since they have visited the website or landing pages, they are now in the consideration stage which makes a personalized strategy easier and […]
How can you recover shoppers’ abandoned carts on your website? What WooCommerce abandoned cart plugin can you use to solve this problem? What are other WooCommerce brands doing for their abandoned cart emails? With the right WooCommerce abandoned cart strategy, you’ll be well on your way to winning back lost shoppers and converting new customers. […]
Learn more about how Brexit and ecommerce marketing intersect, and discover 13 communications tips to help you educate customers and drive customer loyalty.
Identify the best times to send your customers email marketing messages so that your email open rates increase. Marketing automation platforms that offer more.
To help you increase your open rates, learn which browse abandonment email subject lines are the most common, and which subject lines don’t work.
Learn two ways you can sunset inactive subscribers from your email marketing campaigns to increase open rates and improve your deliverability.