Success stories

From big names brands to brand new start-ups, Klaviyo's success stories explores the nuances of effective marketing strategies at all levels of business to help you unpack what works, what doesn't, and how to optimize your time and resources.

Success stories articles

Success stories
Apr 2, 2024
4 creative use cases for email & SMS list growth

Discover strategies for accelerating email list growth. Learn how brands like Creekside Nursery and Bearpaw use A/B testing to boost conversions and revenue.

Success stories
Mar 13, 2024
How Marine Layer scaled their laid-back brand

Learn how this DTC and IRL retailer grew 10x in the past 8 years—while staying true to their laid-back, California-cool brand identity.

Success stories
Feb 29, 2024
How Marine Layer makes data-driven marketing decisions

This casual apparel brand has 7+ years of customer data in Klaviyo. The platform and customer support helps the team turn that into decisive, strategic action.

Success stories
Dec 18, 2023
6 examples of email marketing strategy from real brands

A strategic breakdown of 6 email campaigns from real brands, complete with tactical execution and results to inspire your campaigns.

Success stories
Dec 15, 2023
How to get leadership on board to use Klaviyo

Here are 5 tactics to convince executive stakeholders to bring Klaviyo into your tech stack and resources to improve interest and Klaviyo adoption.

Success stories
Oct 26, 2023
Proof that personalization outperforms blasts

Personalized email and SMS strategies have attained best practice status––for good reason. If you’re still focused on blasts, these 6 stories may change your mind.

Success stories
Oct 3, 2023
How Klaviyo drives ecomm success for WooCommerce brands

Learn when it makes sense to build on WordPress + WooCommerce, what makes Klaviyo one of the best tools for WooCommerce email marketing, and more.

Success stories
Aug 24, 2023
How spas, salons, and fitness studios use Klaviyo

Learn more about how to use email marketing to engage and retain customers for your health and wellness business.

Success stories
Aug 1, 2023
How Klaviyo pays off for the C-suite

“I’d have to buy 2-3 additional tools to replace everything Klaviyo offers.”