Omnichannel marketing
Omnichannel marketing is integrated and channel-optimized marketing based on how customers actually shop––which is, everywhere! From your online store to your brick-and-mortar and everything in between, omnichannel marketing requires organization, project management, and an effective tech stack to power it all.

Omnichannel marketing articles

Is it time to recalibrate your marketing budget? Here’s where ecomm leaders are investing the most—and least—in 2023

Check out this report to learn more about 2023 ecommerce marketing trends, business priorities, growth channels, and learnings.

Profile photo of author Jax Connelly
Jax Connelly
34min read
Direct mail is a growing channel for brands

Use direct mail effectively for marketing with brand examples that use it to enhance their digital presence.

Profile photo of author Kaleigh Moore
Kaleigh Moore
29min read
How WooCommerce stores use Klaviyo

Over 5M websites use WooCommerce today, making it one of the most popular ecommerce platforms for brands. But how can WooCommerce merchants get the most out of this platform that’s known for its unparalleled flexibility? How to integrate Klaviyo WordPress email plugin for Woocommerce stores Woocommerce is a go-to choice for highly growing brands that […]

Aubrey Harper
10min read
holiday marketing channels
Gear up for a successful 2021 holiday season

Learn which channels you should focus on with your holiday marketing strategy to drive deeper customer engagement.

Profile photo of author Emily Riedy
Emily Riedy
8min read
seo for ecommerce
SEO for ecommerce: how to boost you rankings

SEO can be one of the highest performing channels for ecommerce stores. Learn how to maximize your organic visibility and traffic.

Profile photo of author Chris Newton
Chris Newton
17min read