Phil Weltman
Klaviyo
Phil Weltman
Phil was formerly on the marketing team at Klaviyo. Prior to marketing, Phil spent a year on the growth team helping lead the charge to build a digital marketing platform for nonprofits and fundraising organizations.
Posts by this author
In white font over a sage background, image reads, "your game plan to win March Madness email marketing." Underneath that in smaller black font, text reads, "5 strategies + 4 brand examples."
Phil Weltman
Feb 13, 2024
5 strategies to win March Madness email marketing

March Madness email marketing campaigns are a smart way for your brand to increase sales or even just build more loyalty with your existing subscribers.

Image shows hands typing on a laptop.
Phil Weltman
Feb 13, 2018
Best practices for browse abandonment subject lines

To help you increase your open rates, learn which browse abandonment email subject lines are the most common, and which subject lines don’t work.

revenue per recipient
Phil Weltman
Jan 27, 2017
Calculating revenue per recipient

What is revenue per recipient for email marketing? How do you calculate it, and why is it important to email marketers? Find out.