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Michael Applebaum

Michael Applebaum
Michael Applebaum is a freelance writer and editor who specializes in marketing journalism and thought leadership. The former Brandweek editor works with publishers, agencies, and businesses on custom editorial projects with a focus on technology. His work is regularly featured in Ad Age, Forbes, Fortune, and MediaPost. Michael is based in Chicago.

Posts by this author

Michael Applebaum
Feb 23, 2024
Why clean data is important to AI development

Learn why clean customer data is integral to the development of artificial intelligence and machine learning in martech platforms.

Michael Applebaum
Feb 23, 2024
How AI improves speed & scalability for marketers

Learn how AI accelerates every aspect of marketing automation, including speed, scalability, and personalization. Get started with AI for marketing automation.