Advanced Capabilities
Let Klaviyo be your customer source-of-truth. Govern and manage your data, provide exceptional onsite customer support, and know where you stand with every single customer.
The Advanced Capabilities checklist
Bring the power of a full CRM tech stack together in one platform. Let customer data drive everything you do.
Govern and manage your data
- Sync your data warehouse
Export Klaviyo data into tools like Redshift and Snowflake to power business analytics, or import key data into Klaviyo via SFTP.
- Sync events across your tech stack
Keep data unified and accurate across all pieces of your stack by using Advance KDP webhooks.
- Programmatically clean profile properties
Set data transformation rules to ensure all properties stored on your profiles are uniform and in the desired format.
Improve your onsite experience
- Activate Customer Hub
Build and deploy a customer service hub on your own site that provides a logged-in experience to your Shopify store.
- Enable web chat
Give your customers the personal touch they deserve by enabling web chat through Customer Hub. Set your business hours, and chat directly with your customers through Klaviyo.
- Manage support inquiries
Respond directly to customer text replies and web chats from Klaviyo’s unified inbox. Or route incoming inquiries to tools like Gorgias or Zendesk.
- Personalize onsite content dynamically
Use the Group Membership API to create bespoke site experiences based on Klaviyo segment membership.
Automate internal processes
- Send internal alerts through flows
Use flows to alert internal team members when action needs to be taken or a customer needs extra attention.
- Link your digital and physical experiences
Use webhook flow actions to trigger real-world processes like mailing catalogs or sales outreach based on events logged in Klaviyo.
- Build custom functions
Use Code—Klaviyo’s built-in code authoring tool—to write custom functions to respond to any event logged in Klaviyo. The possibilities are endless.
Advanced KDP will unlock next-level capabilities to connect your data, everywhere it needs to be.
Learn how to simplify data complexity integrated native data management and syncing tools.
Deliver an exceptional customer experience on your Shopify or WooCommerce site (in public beta).
Learn how to build an omnichannel strategy powered by unified data.
Learn about the structure of Klaviyo's data model and how to properly map your data.
Learn how to send data into Klaviyo with both client- and server-side API calls.
Learn how to write and deploy functions directly within this native IDE.

Ready to start building custom with Klaviyo? Learn all of the details and concepts that you need to succeed as a Klaviyo developer. It’s free and completely self-paced.
Most useful features
Make every touchpoint relevant and highly personalized by having your entire tech stack fully integrated and centralized within Klaviyo’s B2C CRM.
Beta
Give your customers a single personalized signed-in experience that lets them manage orders, get help, and find products they’ll love. And control it all from Klaviyo. This product is currently in public beta. Log in to see if you’re eligible for the beta, or to join the waitlist.