Platform

Klaviyo has partnered with Google Ads to make it easier for ecommerce brands to target more highly-qualified buyers through a direct integration. With data privacy restrictions intensifying, paid advertising becoming more competitive, and advertising cookies falling out of favor, the ability for brands to leverage their first-party data––the data their buyers are willingly giving them––is […]

Understand SMS campaign industry benchmarks with Klaviyo that will help engage more customers, optimize low performance, to send high-performing campaigns.

Klaviyo SDKs help developers interact with APIs more seamlessly in their language of choice. Constant updating keeps them relevant.

Learn about using Klaviyo to include coupons directly in your forms and improve your conversion rate and list growth.

Use Klaviyo to text directly with customers in the United Kingdom and Australia. Build relationships by having one-on-one conversations.

As a customer data platform, Klaviyo relies on data from your business to function. When evaluating Klaviyo without data, it can be difficult to understand exactly how certain features will work. We built the sample data tool to help our customers move faster by having representative data for testing and prototyping. The sample data tool […]

Soon to be a distant memory will be the days of calling a support line, chatting with a bot, or scouring a website for a place to send your question via email. As an alternative, businesses are providing a better customer service experience by offering 1:1 support with SMS. The businesses adopting SMS as a […]

With Klaviyo’s new campaign performance reporting feature, get a fresh look at your campaign metrics, at the audience level. We’ve added campaign-by-segment reporting to give you key insights about each segment, identify patterns, and spot outliers, so you can see what works best for each type of customer, and make smarter decisions about future campaigns. […]

Being able to easily identify what email content resonates the most with your audience is key, especially with automations that are constantly running in the background. A/B testing is a great way to do that, saving you time and money by sending the best-performing message variation to your audience at the right time. Our new […]