Automations, or flows as we call them at Klaviyo, help you make money in your sleep. They allow you to send targeted messages that are triggered by an interaction someone has with your business. For example, if someone is shopping on your website but abandons their cart, you can automatically follow up with them at […]

In today’s world, you need to be notified quickly of what needs your attention, especially when it comes to running your business. Those notifications should be easy to find and help you get to the bottom of resolving issues. Let’s be honest – no one has time to sift through all their notifications manually turning […]

We released some exciting new features in January to kick off the New Year! From expanded integration capabilities, to new notifications when your email is at risk of clipping in the inbox, we’re always looking to make Klaviyo work better for you.  Top features this month   SMS A/B testing in flows  In-editor product feeds  […]

Klaviyo is committed to improving the experience for developers. In 2022, Klaviyo released: Today, we’re excited to announce Klaviyo’s API endpoint expansion enabling developers to build a wider array of personalized experiences. Newly released endpoints: Tags, Data Privacy, and Campaigns APIs We’re excited to release full CRUD functionality for our Tags API (in general availability), […]

In this product release In September, we announced a complete redesign of our personalized product recommendations, including rules-based recommendations. This major update allows you to improve your customer experience by making emails more personal, boost conversion rates with well-matched recommendations, and gain a better understanding of what items are being shown to your customers.  Today, […]

In this product release A/B testing is a pivotal tactic for marketers to make data-driven decisions, allowing you to test different options of content, design, and more. At Klaviyo, we aim to provide you with the tools to experiment with your marketing to continuously optimize and discover what works best for you and your customers, […]

Deliverability and compliance can seem complex – but we’re here to help keep things simple. With Klaviyo, you’ll always have the confidence that your signup forms are compliant – and optimized – for collecting SMS consent. Today, we’re announcing updates that make it easier than ever to create compliant signup forms that convert. We’ve simplified […]

Klaviyo keeps getting better and better. As we wrap up 2022, we’re proud to share that we’ve released over 130 new features this year! We know that you move fast – and we’re always here to help fuel your growth.  What better way to ring in the New Year than by reflecting on some of […]

Release notes are your place to stay up to date with Klaviyo’s latest features. Discover new ways to utilize your customer data to drive more revenue and maximize customer lifetime value. Top features this month New quick search capabilities from the main search bar  Optimize SMS opt-in for mobile and desktop shoppers Get organized with […]